Our core strength is our strategic
Internet consulting.
A Bonzil Internet consultant has the
knowledge, experience and tools to help
your company bridge the gap between
technology and marketing and develop an
effective Internet Strategy.
Are you ready for an Internet consultant
to develop a long term, accountable
Internet strategy for your company?
As the role of the web in your industry
grows, it is time to start thinking less
tactically, and more strategically about
your Internet objectives. For example,
you may have one of the following
problems:
Your site is out of date and no longer supports your
brand.
You want your site to attract more traffic.
You think users are getting lost on your site.
You need the ability to easily control your site’s
content.
You need your site to provide many different
functions.
You want to bring together email, web & mobile
technologies.
The Internet cannot deliver a sustainable
competitive advantage on short term tactics and
piecemeal solutions . In order to do this, the most
effective approach is to develop a proactive,
business driven Internet Strategy. At Bonzil, we
don’t just want to address the tactics, we want to
pull the tactics together to leverage the Internet
as a strategic tool that drives long-term business
objectives.
Bridging the Gap between Marketing and IT
We know that historically, this can be challenging.
We have experience in bridging that gap and acting
as your Corporate Web Consultant that merges
marketing business driven acumen with technological
expertise. Allow a consultant to guide you through
the challenges and help capitalize on the Internet’s
ability to communicate and persuade.
Our process
Our consultants will undergo a 5 step strategic
planning process of Survey, Explore, Construct,
Unveil, and Refine. In the nearly 12 years we have
been working with clients, this process has evolved
and improved over time. It is the proven formula for
producing and developing solutions that give
companies a long term vision of the Internet’s role
in their business.
Survey – Gather, analyze, study, and listen.
Defining short and long term goals & objectives
Defining your audience
Evaluating your competition
Explore – Formulate, translate, architect,
and recommend.
Construct – Implement, design, code and
program
Developing site navigational map / site outline
Determining & developing site content
Determining technology standards
Defining on-going workload implications
Developing short and long term web marketing plans
Unveil – Execute, test, and launch
Refine – Measure, evaluate, and improve |
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