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How Does RSS Impact Business?

RSS feeds offer consumers, visitors and customers a convenient way to read and access their information. RSS feeds that are incorporated into Web sites offer a more personalized and rich user experience, strengthen the brand and maximize revenue opportunities.

Consumer Bottom Line: Subscribing to feeds makes it possible to review a large amount of online content in a very short time.

Your Bottom Line: Feeds permit instant distribution of content that contains audio, video, images, text, PDF, or any file type and gives it the ability to make it easy to subscribe.

Your Marketing Bottom Line: Advertising in feeds overcomes many of the shortcomings that traditional marketing channels encounter including spam filters, delayed distribution, search engine rankings and general “in-box” noise.

How do people use RSS?
To view RSS feeds, people will need an RSS reader or aggregator. There are a number of free or low-cost online, desktop, mobile and Outlook--based readers available.  Here are a sample of Web based RSS reader services that you commonly see on Web site today.

 

          


How we help you publish RSS Feeds?
We provide a server-based solution and manage all aspects of your RSS communications. 

This includes:
Development of your XML file.
Hosting and management of the content links within your XML file.
Set-up for automated link publishing on personal home page sites such as Yahoo, Google, MSN, AOL, etc.
Design and development of RSS link icons for your Web site.
 


Use the form below to request more information or to get started today!
 
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